Crisis Management
A major crisis is like hitting the wall at the Indianapolis Speedway
at 180 mph. You may survive it, but you will never be the same.
Crises come in every shape and description, and for many corporations,
one misstep can spell disaster. Consider these real-life examples:
· Your CEO has disappeared.
·
A hurricane is bearing down on your corporate headquarters.
·
Protestors allege your company is an unabashed polluter or engages
in racial
or gender discrimination.
·
Someone has tampered with your products.
·
A hacker has shut down your website and attacked your e-commerce infrastructure.
·
Terrorists have bombed one of your facilities abroad.
A crisis can undermine the public image of a company, erode market
share and share price, and reduce confidence in corporate leadership.
In a worst case scenario, a company may not survive a crisis.
Waiting for an emergency to happen before getting organized to deal
with it is like shutting the barn door after the horses have already
escaped.
To intervene successfully, corporate managers must anticipate possible
crises and make appropriate preparations. They must devise plans to
manage a crisis when it occurs. Only then will they be able to move
quickly to achieve control and assure effective management.
Help is just one phone call away. To solve any problem, GlobalOptions
stands ready to immediately dispatch a multidisciplinary action team,
including security professionals, legal support, and public affairs
experts, who are highly experienced in all aspects of crisis containment
and control.
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