O'Reilly Where 2.0 Conference - June 29-30, 2005 - San Francisco, CA
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Where 2.0: A New Direction for Technology

June 29-30, 2005 at the Westin St. Francis, San Francisco

Location-aware technologies combined with mapping and other data are poised to create a whole new class of web apps and services. Maps are becoming an interface, helping us to visualize and access a variety of data. Location is fertile ground for hackers and researchers who mash up Google Maps with Craigslist or plug restaurant info into dashboard navigation. Call centers, insurance agencies, transportation companies, and retailers are finding unconventional internal uses for location technologies too.

But where is location-based technology leading us in the larger sense? And where's the business model beef? The first Where 2.0 Conference brings together the people, projects, and issues leading the charge into this technological frontier. Join us to debate and discuss what's viable now, and what's lurking just below the radar. Don't miss our online coverage.

Sesssions in iCal.Sessions in iCalendar Format (More info)


Some of the innovators and executives leading the conversations at Where 2.0 include:

Stephen Lawler
Stephen Lawler
Microsoft Maps

Also speaking at Where 2.0

 John Battelle
 Julian Bleecker
 Robert Denaro
 Mary Foltz
 JC Herz
 Ramesh Jain
 Tyler Mitchell
 Balaji B. Prasad
 Paul Rademacher
 Greg Sadetsky
 David Sonnen

At Where 2.0, you'll grasp both the current state of affairs and the far-reaching effects and implications around location-based technologies and services. Meet the people behind the innovations and see projects that have the potential to fundamentally transform how location information is viewed, interpreted, and delivered. Need more reasons to attend?

Who should attend

  • Decision-makers, infrastructure players, and entrepreneurs in the mobile, location-sensing, mapping, and geospatial fields will mix with IT executives, top-level product and marketing managers, and investors across a broad spectrum of industries.
  • Programmers who want to learn what's available for developers to use without expensive GIS technology or abstruse math
  • Managers who want to learn how to add location capabilities to their offerings, either to reach customers or to develop new products

What you'll learn

  • "Wow, I didn't know you could do that "
  • See how location technologies can be used right now
  • Discover who's who in the location space
  • Find out what features to build into applications to make them stick

The Location

Westin St. Francis

Where 2.0 will be held at the historic Westin St. Francis Hotel, facing Union Square in the heart of San Francisco. This enduring landmark has maintained its preeminence as San Francisco’s center of social, theatrical, and business life since first opening in 1904. As one of the last survivors of colorful, turn-of-the-century San Francisco, The Westin St. Francis is as modern as tomorrow - with a proud past - a collecting place of history and legend.

Conference News

The O'Reilly Where 2.0 Conference was held June 29-30, 2005 at the Westin St Francis Hotel in San Francisco, California. It was an amazing conference for all those interested in location-based technology. If you weren't able to attend or if you want to touch up your notes from the conference, presentation files from some of the sessions and tutorials are available online. And don't miss the amazing conference coverage, including news, weblogs, and photos from the show floor.

Where 2.0 Speaker on Map Library -- David Rumsey will be drawing on his personal map collection in a speech at the upcoming Where 2.0 Conference on how information of all kinds has been mapped and will be mapped in the future. If you want to learn more about David's map library, he has written an article about his collection of more than 150,000 historical maps of the Americas and the world, many of which he has made available free to the public at davidrumsey.com.

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Weblogs

Yahoo! Maps Beta does a reasonable job of ID-ing WiFi Hotspots -- Yahoo! has a beta version of its mapping site up. And, it does a pretty good job of identifying local WiFi hotspots.
posted by Todd Ogasawara, Nov. 3, 2005

The random ideas people have for Geodata -- The random things that people think to do with mapping information: where I had my first kiss . com
posted by Sam Smith, Nov. 1, 2005

Telcontar welcomes LBS develoeprs to first DevCon -- To kick off a short trip to San Francisco to attend the annual CTIA Wireless IT & Entertainment conference, we took in the first Telcontar Developer Conference. The goal of the event – gather together companies and developers of location-based services and introduce them to the product offerings and solutions made available from Telcontar’s location platform.
posted by Glenn Letham, Oct. 13, 2005

2006 Global LBS Challenge Kicks Off at CTIA Wireless IT & Entertainment -- Recently at the CTIA Wireless IT & entertainment conference in San Francisco, CA. Navteq and sponsors kicked off the 2005/2006 Global LBS Challenge.
posted by Glenn Letham, Oct. 7, 2005



Diamond Sponsor

Microsoft

Gold Sponsors

Google
Telcontar

Silver Sponsors

ESRI
GeoTango
GlobeXplorer
Yahoo!

Media Sponsors

boing boing
boing boing
Directions Magazine
GisCafe
GISuser
International Business Forum
SymbianOne.com
TechJobsCafe.Com
WorldWIT

Where 2.0 Sponsor OpportunitiesDownload Exhibitor and Sponsor Prospectus. For more info, call Andrew Calvo at 707-829-0515 or email at

Where 2.0 Media Sponsor Opportunities — Call Margi Levin at 707-827-7184 or email at

Press and Media

For media-related inquiries, contact Suzanne Axtell at

Conference News

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