The black and white HQ

The history

Since January 2001 Juventus Football Club have their headquarters in an elegant building located at 32, Corso Galileo Ferraris, in Turin. The various offices are spread out over four floors. The 75 employees are divided in the following sectors: Administration – Commercial – Communication – Management - Planning, Supervision and Special Projects – Human Resources – Sport Area.

Juventus' headquarters also host Juventus Merchandising’s offices, who work on licensing deals but also on the Juventus Soccer Schools project. There are no offices open to the public; ticketing is carried out in Corso Galileo Ferraris, but the tickets themselves must be purchased through other channels, such as the Lottomatica stores and the official Juventus.com website.

Juventus have changed their HQ several times throughout their history. The first were in Via Montevecchio in 1898. After brief periods at number 4, Via Piazzi (1899), 14 Via Gazometro (1900-1902), Via Pastrengo (1903-1904), 1 Via Donati (1905-1906), 43 Via Carlo Alberto (1919-1921), 16 via Botero (1921-1922), more long-term solutions began to be found: the first, between 1923 and 1933, was at the Corso Marsiglia ground, where the team played in those days. For almost a decade (1934-1943), the Club's HQ moved to 12 Via Bogino and then, between 1944 and 1947, to 151 Corso IV Novembre (currently the Circolo della Stampa).

After all these changes, Juventus have had only four "homes" since 1948. Between 1948 and 1964 at 206 piazza San Carlo, then in 1965 they moved to 54 Galleria San Federico, where they stayed for ten years before moving, for reasons of space, to an elegant building at 7 Piazza Crimea.

By January 2001 the Club had increased the number of their employees again and so had to move to the current address.