Kmart "Ships its Pants"

Published April 12, 2013 at 11:39 a.m.

I came across this new Kmart "Ship my Pants" spot today on uproxx. It's great, great stuff.

And, while I haven't been inside a Kmart in probably 25 years, I gotta give them props for this spot.

It's simple, effective and darn funny. The opening line is great, and unlike some spots it really doesn't take the gag too far. The "ship my drawers" line, though, could be cut. All in all, though, it's a well done spot.

It may not make me buy pants at Kmart, but it successfully showcased Kmart.com and brought Kmart into my conversation, this blog and now probably your day too. Nice work, Kmart.

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emills81 | April 12, 2013 at 1:25 p.m. (report)

They should have had John Axford as the guy for "I just shipped the bed"

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Kmart "Ships its Pants"

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